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Expert advice, insider news and industry insights to help you crush your advertising goals.

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News

3 min

Perpetua’s Influencer Network connects brands with content creators across TikTok, Instagram, Snapchat and Facebook.

News

2 min

Scale your agency with ease: Introducing Perpetua Manager Accounts

April 14, 2022

News

4 min

Managing multiple accounts is easy with Perpetua’s New Multi-Account Executive Dashboard

April 15, 2022

News

3 min

Introducing New Search Term Insights: Organic Rank and Share of Voice

March 29, 2022

Take your marketplace advertising to the next level.

Ad School's free, online courses are developed by experts to help you grow your career and your business.

News

2 min

Perpetua Content Network: Unlocking Amazon Editorial Publications to drive sales and increase organic rank

February 25, 2022

News

2 min

Perpetua expands Walmart offering with new one-click optimization for advertisers to improve content quality score and ...

February 23, 2022

Retail Media

3 min

Retail media is constantly evolving and we're breaking down 4 key trends for you to keep note of in 2022. From advertising solutions, to adoption of KPIs, to better measurement of brand media's influence on sales.

Retail Media

4 min

Answering the age old question: Where should I invest my next ad dollar?

February 10, 2022

Retail Media

3 min

Why Your eCommerce Business Needs to Leverage Amazon Editorial Recommendations in 2022

February 08, 2022

Retail Media

3 min

Retail Media: Why you should have an omnichannel approach

October 25, 2021

Retail Media

4 min

Why You Should Be Advertising on Walmart.com

August 10, 2021

Retail Media

5 min

It's Not the Subscriptions ... Amazon's OTT Opportunity

May 27, 2021

Retail Media

6 min

2021 Amazon Trends: Video + OTT, Sponsored Display and Amazon Marketing Cloud

January 28, 2021

Marketplaces

2 min

Learn how FBA sellers can benefit with Amazon's latest Buy with Prime.

Marketplaces

5 min

Walmart Changes Search Relevancy Requirements for Advertisers

May 13, 2022

Marketplaces

6 min

How to Succeed on Amazon: Retail Readiness Checklist

April 20, 2022

Marketplaces

5 min

5 Best practices for your Amazon Product Detail Page

March 16, 2022

Marketplaces

6 min

How to improve your Walmart Product Listings 101

February 11, 2022

Marketplaces

4 min

How to Get Reimbursed for a Stolen Package Claim with Amazon

February 09, 2022

Marketplaces

4 min

How to Increase Organic Rank on Walmart.com

September 10, 2021

Advertising

4 min

Dive into Amazon Share of Voice strategies to drive brand visibility and increase market share. Learn how to leverage keyword and ad type strategies and be retail-ready.