In the Loop: Why you should be moving up the funnel in 2023
So you want to drive more sales in 2023? Considering the full customer journey ensures you can connect with consumers at every possible touch point, building lasting brand recognition, and ultimately increasing conversions downstream.
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Considering the full customer journey ensures you can connect with consumers at every possible touch point, building lasting brand recognition, and ultimately increasing conversions downstream.
Join Laura Conboy, Data Strategist at Perpetua, along with Chris Thomas, Head of Advertising and Steven Gornall, Commercial Director at Sitruna for a fireside chat as they discuss why you should be moving up the funnel and how this can help drive incremental sales long term.
Moving beyond traditional Amazon Sponsored Products and PPC ads, learn how to leverage Amazon’s other offerings and how to expand off-Amazon to drive traffic back to Product Detail Pages.
The importance of engaging Sponsored Brands and Sponsored Display to create on-Amazon brand experiences while driving conversions
Why leveraging the Amazon DSP helps you better connect with consumers off-Amazon with upper funnel tactics and measure the impact of those full funnel strategies
The power of social media and influencer marketing to create authentic content that drives shoppers to Amazon
We can't wait for you to join us
In the Loop: Why you should be moving up the funnel in 2023