Amazon Demand Side Platform (DSP) Self-Service

Amazon DSP Optimization Software

Quickly build orders, generate line items, and efficiently scale ROAS with Perpetua’s new Amazon DSP ad engine — a first-to-market product generating industry-leading results.

Create orders with total control

Efficient, effective order creation

Activate each component of a DSP order in a single, intuitive workflow. Create audiences, generate creatives, and attach them to line items with only a few clicks.

Target markets

Build customized audiences at every stage of the funnel

Build highly targeted, customized audiences at every stage of the funnel. Select from 11 pre-built audience templates with embedded industry best practices to create audiences that convert.

In Market

Include
In Market Audience
select...

Lifestyle

Exclude
purchasers of
my products
3 ASINs

Demographic

Exclude
viewers of
my products
3 ASINs

Similar product views

Include
purchasers of
my products
3 ASINs

Industry-leading optimization

Dynamically shift budgets between line items

Enhance your full-funnel advertising strategy with always-on optimizations. Perpetua’s ad engine automatically shifts budgets between line items, and even outperforms Amazon’s native console by over 20%.

One-Step Order Takeover

Import existing Amazon DSP campaigns into the Perpetua ad engine within minutes. Users with existing Amazon DSP orders can migrate their campaigns into Perpetua and begin optimizing without data loss or wasted time.

Actionable reporting & analytics

Sales

$1,203,434

20%

ROAS

$2.80

45.6%

Click-through-rate

0.2%

1.2%

Summertime Comfy Shoes

20%

ASIN-level reporting across Sponsored Ads and Demand Side Platform (DSP)

Monitoring performance across all ad types has never been easier. Perpetua’s consolidated dashboards integrate Amazon DSP and Sponsored Ads data, giving advertisers full visibility of ad performance for every ASIN.

Getting started is easy

Everything you need to grow your ecommerce business, in one platform.