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Advertising Videos

Amazon Advertising Strategies: Metrics that Matter

Focusing only on ACOS can lead to missed opportunities and less profitability over time. In this video, you'll learn more about the metrics that really matter on Amazon.

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Videos

Amazon Advertising Strategies: Brand Analytics & Market Share Domination

Brand Analytics is an extremely powerful dataset provided by Amazon. A few weeks ago I wrote about using Brand Analytics to grow market share and conquest competitors, without spending recklessly.

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Videos

Amazon Advertising Strategies: Unlocking the Power of Video

Liran Hirsckorn, co-founder and president of ZonMarketer sat down with us to explain why having a branded keyword strategy is a critical part of advertising on Amazon.

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Videos

Amazon Advertising Strategies: How to protect your brand on Amazon

Liran Hirsckorn, co-founder and president of ZonMarketer sat down with us to explain why having a branded keyword strategy is a critical part of advertising on Amazon.